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Q: Which 5 Tips Will Maximize Your Sale Price in a Buyer’s Market?

These five tips will help you sell quickly and for top dollar in a buyer’s market.


If you want to sell your home quickly and for top dollar in a buyer’s market, here are the five tips you must remember: 


1. Know your local market. While the national market may be booming, the local market may be a different story. Your real estate agent can help give you the information you need to determine what your local market is doing and whether or not now’s the time to sell. 


2. Get a home inspection. Knowing the condition of your home and its strengths and weaknesses can give you an accurate evaluation of its worth and how to best market it. An inspection can also point out any repairs that may be required, and you can use the covered cost of the inspection as a perk to advertise to buyers.


“Having a good marketing strategy means more people will see your home for sale, and it will be presented in the best way possible.”


3. Make any repairs. Making repairs may seem like an unnecessary expense when selling your home, but these repairs (especially those in the kitchen and bathrooms) can increase your home’s asking price and maximize your profit because having your home in move-in condition will boost interest in it.


4. Find out the accurate market price. Knowing your home’s accurate market price based on its size, condition, and location will put you in a power position to get the best price possible. Contacting a Realtor will help you calculate your home’s market value.


5. Have a marketing strategy. Like any business, marketing is an important part of success in real estate. Having a good marketing strategy means more people will see your home for sale, and it will be presented in the best way possible. A good real estate professional will always help you implement a marketing strategy that takes into account your specific home’s features. 


As always, if you have questions about this or any real estate topic or are thinking of buying a home soon, don’t hesitate to reach out to me. I’m happy to help.

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John Lyons

Tired of traveling week-in and week-out for his corporate job, John Lyons decided to start his own real estate business. Lyons could not have predicted how well his background would prepare him for a career in real estate. His journey has been a long and successful one. After graduating from Indiana University in 2001, he took a job selling copiers at Minolta Business Solutions. After building an impressive track record there, he was hired by BrainLAB, Inc. to sell image guides surgical systems. He quickly rose to become one of the top sales representatives for the company. Seven years later, he was hired by Midwest director of sales IMRIS, for their intraoperative MRI and integrated operating room solutions. Now he has a new outlet for his sales abilities: real estate. A Chicago Association of Realtors Top Producer and recipient of Baird and Warner’s Founder’s Club award for the past four years, Lyons had a record 2018, selling more than 11.7 million in real estate. This marked an 18 percent increase over his 2017 numbers. “I was able to accomplish this through daily prospecting and providing a high-level of service for my clients,” he says. In testimonials, his clients say he is patient, trustworthy, personable, knowledgeable, and professional. “Each and every client is so different,” he says. “It’s important to truly understand their needs so you can best serve them. Listening build trust, which is so incredibly important in our business.” A member of the Lakeview Chamber of Commerce, he assist clients in a variety of neighborhoods, including the Near North Side, Lincoln Park, Lake View, Uptown, Ravenswood, Logan Square, West Town, and the Loop. He is quick to admit the best education he has ever received was from his 6 years of service in the United States Marine Corps. Lyons donates $200 per transaction to the Neonatal Intensive Care Unit at Lurie Children’s Hospital. “I am running the Chicago Marathon in 2019 for Lurie Children’s Hospital,” he says. “I have a lofty goal this year, to qualify for the Boston Marathon a second time. Since the beginning of the year, I have been spending at least four hours a week training for the October 13 race.” Results matter, here are John's Listing Numbers: Average list to sell ratio - 98.2% Average days to closing - 52 Listings taken to listings sold - 99%

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